Solid SEO advice
Posted by admin on January, 13th 2011
However SEO changes in the future there is always some golden rules to follow that will never change (hopefully!).
Whenever someone writes a book on SEO there are waves of people who say “…it’s out of date!” or “…this won’t be valid in one or two years time.” for example.
It’s true that things will change in the near future with search engines and how people use the internet but the basic principles of SEO will remain absolute; they are:
Make your website useful to visitors
- People want to see new content about the subject they are searching for
- People need to navigate through a website easily and on different computers/browsers
- Privacy statements should be clearly shown if any personal information or user-tracking is involved
- People want the information they request quickly and in formats their computers can understand without any new installations or plugins
Promote your website
- Get other websites to link to your website
- Get other websites/publications to write about your website/brand
- Spread new content and news around using feeds and other information channels
- Interact and grow your fan base though social media or blogs
Present your content neatly to the search engines
- Use standard coding practices to present content to search engine spiders efficiently
- Separate your data into categories and sub-categories, have unique pages for all related content
- Add feeds, meta information, sitemaps, links, tags etc. so search engines can quickly find the relevant data
- Do not try and fool search engines as they run many checks and other people can flag your practices up directly
Related Posts
- Blogging for the Future
Blogging regularly is very important for SEO as it creates new, fresh content for Google and other major search engines to read. One of Google’s ranking factors is how often your website is updated, also Google seems to crawl regulary updated websites more often than static websites. Blogs about the latest news or gossip can [...]
- Copywriting for SEO
Copywriting is the one area of website development that usually gets ignored or passed on yet it’s one of the most important aspects of on-site SEO. Let’s face it, writing content, descriptions and blogs can be painfully boring. You’d be amazed at the hundreds of website owners I’ve seen that start a website, start promoting [...]
Find out more about Juno Blinds
Remote control and electric blinds by Controliss
Leave a Comment