PPC Verses Natural Listings

A surprising amount of people click on advertisements whilst searching on Google or Bing thinking that they are the information they are looking for.  PPC (paid-per-click) advertising allows any website to appear highly alongside the search results but they pay a small price every time somebody clicks on the link to their site.  Natural listings are free and usually require SEO or mass publicity to appear there, appearing highly in the natural listings can save companies many thousands of pounds on advertising costs through PPC.  Search engines such as Google and Bing make the bulk of their earnings from these ... (Read more)

Read more

Double Listing in Google – RealWebSEO.com

Here at Real Web SEO we usually perform SEO for our many clients but recently we’ve concentrated on our own sites to bring in extra work.

We already ranked #1 for “seo nottingham” in the UK so the only solution to improve this important keyword was to try and get a double listing in Google.

3 Weeks after the initial work was put in to get the double listing we finally made it.  We can’t give away the secret of getting a double listing but it is certainly worth trying to achieve, don’t give ... (Read more)

Read more

Northampton Presents a Real Cosmopolitan Menu

Located just south of the ‘heart of England’, Northampton offers an eclectic assortment of cuisines. Amongst all the Northampton restaurants listed on www.godine.co.uk the most welcomed addition is that of a specialist seafood restaurant. This stands alongside a broad range encompassing Chinese, British, Indian and Vietnamese. Godine allows you to view sample menus, pricing, ambiance, facilities and availability of functions, enabling customers to make an easy informed choice before booking.

One taste that is particularly well catered for is Indian, enough to give any evening some real spice. In fact two ... (Read more)

Read more

The Perils of Forums

Forums can be an amazing source of traffic whether it be a forum about saving money or a forum about drift cars.  These two examples get many thousands of people discussing subjects and things they are passionate about which means the site has many repeat visitors and can make a lot of money from advertising.

Forums can also be a curse on a website when members start chatting about un-related subjects.  Too much chitter-chatter on the latest news or gossip starts mixing up the subject matter on a forum, ... (Read more)

Read more

Google – Future Predictions of Ranking Factors

google ranking factors 2011Google roll out many minor changes to their search engine results every month.
About 2-3 times a year Google roll out a major change to their ranking factors and around 2-3% of sites become massively effected.  The last big update was in May and effected long tail keywords noticed by many webmasters.

Some changes to Google’s ranking factors completely knock websites out of the search results as they used copied content, keyword stuffing or some black-hat techniques to gain position in the SERPs.  If you’ve used frowned upon SEO practices ... (Read more)

Read more

Thai Sabai Pioneers – Thai Cuisine in Leicestershire

For anyone living in or visiting Leicestershire Thai Restaurants seem an unlikely item to add to your agenda. If you have a taste for first class dining in impeccable surroundings, it may be something you should consider.

Thai restaurants really started hitting the UK restaurant scene about 15 years ago, and Leicestershire can boast its own excellent example. The prestigious Thai Sabai is located in the unlikely place of Melton Mowbray. A town already associated with fine quality food, it is a little surprising that Melton Mowbray is the only place in ... (Read more)

Read more

Google Caffeine – Recent Blog Posts

google caffeineGoogle Caffeine can be used for a great little SEO tool.  The new ‘real-time’ indexing service that will be rolled out fully by Google in the up-coming months uses “pings” from blogs, news sites and social networks such as Twitter and Facebook to create a live search.  This is especially useful for any breaking news, gossip or discussions over debated issues.

So how can Google caffeine help you out with SEO?

One area of SEO is blog commenting where you add a useful comment to someone’s blog post and link back to your ... (Read more)

Read more

SEO Myth – Google’s Maximum Keyword Density Percentage

What is Google’s Maximum Keyword Density? The simple answer is that there isn’t one!

So why is there so much fuss over keyword densities online? The answer lies within past spammy SEO techniques…

When Yahoo were the top search engine you could rank highly by simply adding every keyword you could think of within the Meta tags and on the main site.  There would be the same keyword adding in hundreds of different variations across the top of bottom of the webpage (most people were doing this to win search results for ... (Read more)

Read more

Choosing the right SEO company

To many people SEO is a complete mystery; a worryingly large amount of business owners don’t even know what search engine optimization is!

For the website owners who do know the power of SEO there is usually a hard decision which SEO company to chose.  Many people blindly go with the web design company who built their website not knowing that they could possibly know very little about SEO techniques or they may have built a badly optimized site in the first place.

Some companies promise hundreds of backlinks at a very low ... (Read more)

Read more

WordPress SEO Blogging

A WordPress blog has become the most effective tool for SEO experts within the last 4 years. User-generated content on the blog will be presented to Google and other search engines in the ideal way to get the maximum impact on search engine rankings. Here at RealWebSEO.com we use our own custom written WordPress plugins to automatically refresh a website’s main page content and to also promote every single blog post written (again automatically).

Read more