Using Google PageRank to avoid un-trusted websites
Posted by admin on July, 30th 2010
Websites are like friends, if you hang out with the wrong crowd then you can soon find yourself in trouble!
What other websites are linked to yours either by you linking to them or them linking to you? Are you part of a spamming network of interlinking spam sites or selling links?
We have seen a shocking amount of SEO companies use spam blog sites to gain backlinks; usually a blog is made and blog posts are “hired” out to several different clients linking to there websites. These blogs usually have cheaply written or copied ... (Read more)
Read moreDifferent spellings of the same keywords
Posted by admin on July, 29th 2010
How many different ways can you use the word “Amaze”? You could have “Amaze”, “Amazed”, “Amazing” and “Amazes”.
Do any of your main keywords have alternative spellings? If you sold “fridges” online for example then “refrigerators” would be an example.
Missing out on alternative spellings of your main keyword could lower your traffic levels. On-site SEO should include the main variations of keywords; Google seems to count the multiples of words as the same word so for example “tent” would be counted equally as “tents”. Major differences such as “camp” and “camping” will not be ... (Read more)
Read moreHow to use the Meta Description tag
Posted by admin on July, 28th 2010The Meta Description tag isn’t there just for the search engines to read, in fact Google pretty much ignores the content in the description tag altogether.
What it should be used for is enticing people to click on your listing in the search engine results. Let’s look at a typical Google search result for this site using the keyword “SEO Company”:
The Meta Description tag is shown in the Google listing, if you are unsure what the code looks like for the description tag then it is shown ... (Read more)
Read moreTwitter as an SEO tool
Posted by admin on July, 27th 2010
People are tweeting at an exponential rate and Google now indexes Twitter in real time using it’s new Google Caffeine software.
Twitter comprises of short messages that are under 150 characters long, any big gossip, news or viral gets ‘tweeted’ by thousands and quickly spreads across the globe. Twitter is mostly used for self-promotion due to the fact that you can stick advertisements and links directly into the feeds of people that follow you.
Twitter can be used as an SEO tool, but beware, some SEO companies are using Twitter alone for SEO which ... (Read more)
Read moreBacklinks from mutliple IP addresses
Posted by admin on July, 26th 2010
How many different sites link to yours… 10, 100, 1,000, 10,000?
SEO is a numbers game, but the number of backlinks you have isn’t the only thing you should aim for. You could simple get one footer or blogroll link on a popular site and get tens of thousands of links from every page they have. These tens of thousands of links may look impressive but you could still be beaten by a site with say 30 backlinks in Google’s results.
Getting all of your links from one source isn’t the best SEO strategy, ... (Read more)
Read moreI wrote an amazing blog post and all I got was one lousy backlink!
Posted by admin on July, 23rd 2010
Real Web SEO has hit a few milestones this week including our 100th post yesterday and over 250,000 recorded in-links according to Website Grader (150,000 on Yahoo)!
We thought it’s time again to get viral online, our last viral attempt achieved a few hundred backlinks and there are so many other avenues we can explore.
Viral marketing can achieve the highest levels of natural SEO, if you create something amazingly funny, interesting or shocking then that viral can go global overnight. Top viral campaigns such as the one for the film “Blair ... (Read more)
Read moreHow to Learn SEO
Posted by admin on July, 22nd 2010
Learning SEO can be a minefield of myths, misleading information and techniques that may actually harm your SEO rather than help it.
So where can you go for advice or help whilst learning SEO? The first port of call we recommend is a simple book on the subject! Some people say it’s impossible to write a book on SEO as when the book’s published it’s out of date as search engines are ever-changing their algorithms. This is false, the main ranking factors from 3 years ago in Google for instance are still the same ... (Read more)
Read moreImprove your landing pages to improve your SEO
Posted by admin on July, 21st 2010People searching with Google may click on a search result, not like the look of the site and then go back to Google again to visit another site on the search results. If this happens regularly then the first site in the results isn’t as useful to surfers and it will lose some ranking power in Google.
Google are on a never ending mission to provide the best results for any keyword searched for by their users. Naturally a site that many people bounce off (a site they enter and exit without viewing a second page) shouldn’t rank as highly as ... (Read more)
Read moreCheck your broken links for search spiders
Posted by admin on July, 20th 2010
Every search engine (apart from search directories) uses programs called “spiders” to crawl whole websites and grab all the relevant data they can from each page.
The spider will enter the homepage of a website and then follow every link it comes across in the code after saving the content. It will then crawl each page linked from the homepage and keep repeating the process until it has found every single page on the entire website.
An XML Sitemap is a good way to tell the search spiders exactly where all ... (Read more)
Read moreWhy links take time to Mature in Google
Posted by admin on July, 19th 2010
According to trusted SEO sources links can take between 2-6 months to fully mature in Google, but why?
The time it takes SEO to take effect can be frustrating but it holds back some very clever techniques to maximise profits from SEO and also people who want to run tests on Google’s algorithm.
IF links worked instantly then imagine how much money you could make by say hacking a news website and linking to yourself in the footer? The PageRank power of those links would be immense as most news websites have ... (Read more)
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