Long Tail Keywords – The Path To Keyword Domination

kSo you want your website to rank #1 for your main keyword – who doesn’t?!

So where do you start? A lot of SEO newbies aim right towards their main keyword, let’s say they wanted to sell Umbrellas they would be optimising for the keyword “umbrellas” and expect to hit the first page of Google for that term.

Now if this is you imagine to the keyword to be like a huge mountain with the summit being #1 in Google; aiming straight for the main keyword would be like climbing up the steepest part of the mountain, a task many would ... (Read more)

Read more

Blogging for Backlinks – RSS Feeds

rss-feedBlogging is one of the best tools for your website as it makes your website look like it has fresh content and lots of internal linking to Google.  If you are blogging on a free WordPress or Google’s Blogger blog then STOP, you want all that content you’re writing to boost your own website not theirs!

Once you have your own blog on your own website then each time you create a new blog post you could instantly create many valuable backlinks pointing to your website.

Every blog creates a list of all ... (Read more)

Read more

Lowering Risk with Inbound Link Building

eggs-in-one-basket When you’re creating and finding inbound links to your site there’s a risky way to do things and a non-risky way.

You could find an amazing place to create inbound links and go crazy; this may be within a forum signature or a social media profile.  You could amass literally thousands of backlinks by messaging everyday on one site which gave away DoFollow links. A lot of big community sites have a high page rank which makes backlinks more powerful so many SEO companies use this technique om a regular basis.

But wait, disaster ... (Read more)

Read more

Yedda drops it's DoFollow Hack

yedda_logoFor many years SEO companies have been relying on Yedda.com to hack free backlinks to their sites that are not only DoFollow but have incredible PageRank associated with them too.  You could create a profile on Yedda and link back to yourself for free with any anchor text; not bad since you’re getting a PageRank 6 backlink!

It seems that Yedda has finally stopped the spammers; their latest site update has stopped the way people were sneaking in backlinks within their custom messages within their profiles.

People who relied on hacking Yedda.com for ... (Read more)

Read more

"Sell and Rent Back" – benchmark testing

sell-and-rent-back-today
Real Web SEO are taking on another unique niche; this time it’s the ‘Selling and Renting Back You Home’ market.

Juno’s professional web design team have now sculpted a main page for SellAndRentBackToday.co.uk which has the perfect mix of capturing quality leads whilst being accessible and text-heavy enough so search engines will have a lot of content.  The balance between conversion goals and SEO doesn’t mean you have to create a text Read more

Yahoo Directory Submission – is it worth it?

Recently our partner site Juno Media submitted themselves into the Yahoo Directory.  Some SEO experts say it’s a vital step to get the top rankings, others say it’s a complete waste of $299 a year.  The directory submission boosted Juno’s Website Grader ranking to an incredible 99.9% score making it one of the top 1000 sites worldwide - see the results here!

Google themselves recommend submitting a site into Yahoo’s Directory – the only paid link that Google encourage you to do!

$299 may seem a lot of money but think about it, you get an amazing ... (Read more)

Read more

What is a squeeze page?

You may have heard of “squeeze pages” within fancy ‘internet marketing’ lingo but what does the term really mean?

A “squeeze page” is a webpage which directs the visitor to perform one action

So what examples are there of an action on a squeeze page?

Click an internal link (useful for ecommerce)
Click an external link (useful for affiliate marketing)
Call a phone number (useful for a service website)
Fill in a form (useful for email marketing and polls)

Now before you go out and create squeeze pages for whatever your aim remember this vital on-site SEO tip:

Dead end pages are a big no-no to Google; ... (Read more)

Read more

New Targeting for Real Web SEO

Real Web SEO are now targetting the one word SEO in Google.co.uk. We were on page 8 four weeks ago and are now flitting between page 2 and page 4. Our ambition is to demonstrate our skillset in a tough search and improve the value of our site, drawing new business in a busy and competitve arena.

Juno Web Design are now creating a new theme for us designed for conversion with clearer information. Our current site does not represent or communicate our full offering and is long overdue a new theme.We have recently helped Juno ... (Read more)

Read more

Using Google's "Site" Function

Sometimes you may want to find a certain page or chunk of information on a website.  You could be looking for personal reasons or to see whether an online competitor is optimising for a certain keyword in their SEO efforts!

Let’s say you wanted to find out if a website “example.com” ever mentioned the word “chocolate” in the their text. Open up Google search and type in this phrase:

site:example.com chocolate

The “site:” function in Google doesn’t have to be used site-wide, it can be used on a specific page or folder too.
Let’s say you wanted to find out if the ... (Read more)

Read more